ITV buys The Voice producer Talpa Media for £355m
ITV has bought the makers of BBC1’s The Voice, Dutch production company Talpa Media, for £355m in a deal that could end up costing more than double that.Established by the creator of Big Brother, John de Mol, Talpa Media’s other shows include panel game I Love My Country and reality show Dating in the Dark.It has created 75 shows in more than 180 countries but is best known for “spinning chair” talent show The Voice, currently in its fourth series on BBC1 featuring Rita Ora and Will.i.am.
“When it comes to the importance of content, the strategy of both successful companies is exactly the same and for Talpa this represents a fantastic opportunity for strong further growth.“It also enables me personally to concentrate and focus even more on creating new, groundbreaking content.”
No comments:
Post a Comment