The Future Of Digital Media In 2015
Article
"2014 proved to be a transformational year for content-driven digital media and investment (a new “golden age” of content I predicted for TechCrunch at the beginning of this year)."
According to this article, 2015 will contain (1) The mobile-driven, premium, short-form video economy “grows up,” and traditional media companies take notice on a mass scale.
(2) Major consumer brands follow suit and act in earnest.
(3) YouTube comes under siege from competing video platforms like Facebook and Vessel.
(4) Traditional pay TV packages likewise come under fire in the “Great Unbundling” that began in 2014.
(5) Media and tech companies will literally converge.
(6) On the music side, businesses move away from stand-alone services.
(7) Gamers see real action too.
(8) Gamers take to wearables.
In my opinion, I think some of these thoughts may be true, but we cannot take this as gospel. You may need to take those thoughts with a pinch of salt meaning we need to wait for the end of 2015 to review whether what was said by Peter Csathy.
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